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Social Media Recruitment – How to Successfully Integrate Social Media into Recruitment Strategy

Autor Andy Headworth
en Limba Engleză Paperback – 3 mai 2015
A practical guide to devising and implementing a social media recruitment strategy.
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Specificații

ISBN-13: 9780749473709
ISBN-10: 0749473703
Pagini: 224
Dimensiuni: 154 x 233 x 17 mm
Greutate: 0.39 kg
Editura: Kogan Page

Notă biografică

Andy Headworth is the founder of Sirona Consulting, a specialist consultancy that helps companies understand and leverage social media to improve their recruitment strategy and processes. He has 24 years of experience in the recruitment industry and has successfully delivered recruitment projects and assignments for companies in the UK, Europe, Middle East and the US. He is also the author of the popular Sirona Says blog, where he discusses everything recruitment. An industry-recognized public speaker, he has keynoted at many recruitment/social recruitment events globally and also presents webinars for international companies.

Descriere

In order to attract the right people into your organization despite a global shortfall of talented candidates, new methods are now needed to reach future talent. Social media needs to become a vital part of any recruitment strategy. Social Media Recruitment combines practical guidance with case studies and insights from industry thought leaders to provide a full understanding of what social media means for HR and recruitment and how to successfully integrate and use it. It covers the essentials from the beginning to the end of the process, including employer branding, interviewing and onboarding, and how to assess the ROI of the social media recruitment strategy. Ideal for all HR and recruitment professionals, and anyone responsible for talent strategy, this practical guide focuses on devising and implementing a social media recruitment strategy that works for your organization and is aligned with your recruitment objectives.


Cuprins

Chapter - 00: Introduction; Chapter - 01: The fast-changing recruitment landscape; Chapter - 02: Recruitment using social media; Chapter - 03: Selecting your social networks; Chapter - 04: Social media tools; Chapter - 05: Social media recruitment strategy; Chapter - 06: Candidate sourcing with social media; Chapter - 07: Building your employer brand; Chapter - 08: Social media big data; Chapter - 09: Establishing ROI; Chapter - 10: Social media guidelines; Chapter - 11: Building a business case for social media recruitment; Chapter - 12: Future recruitment