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Dotcom Secrets: The Underground Playbook for Growing Your Company Online: Bestsellers cărți Social Media

Autor Russell Brunson Dan Kennedy
en Limba Engleză Paperback – 28 apr 2015
If you are currently struggling with getting traffic to your website, or converting that traffic when it shows up, you may think you ve got a traffic or conversion problem. In Russell Brunson's experience, after working with thousands of businesses, he has found that s rarely the case. Low traffic and weak conversion numbers are just symptoms of a much greater problem, a problem that s a little harder to see (that s the bad news), but a lot easier to fix (that s the good news). DotComSecrets will give you the marketing funnels and the sales scripts you need to be able to turn on a flood of new leads into your business."
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Specificații

ISBN-13: 9781630474775
ISBN-10: 1630474770
Pagini: 236
Dimensiuni: 140 x 216 x 16 mm
Greutate: 0.43 kg
Editura: Morgan James Publishing
Seria Bestsellers cărți Social Media


Recenzii

Russell has spent over a decade successfully starting and scaling companies online. This book takes the best of what he s discovered from over 1,000 unique split tests, tens of millions of visitors online and broken it down into a simple process that ANY company can use to geometrically improve their traffic, conversions and sales online. -- Anthony RobbinsRussell is not a pretend expert, but someone who has actually built one of the most successful businesses I know teaching entrepreneurs how to employ online marketing in their business that achieve exceptional results. -- Bill Glazier
I sit now, as infrequently as possible, in meetings with young online marketing people demonstrably devoid of any disciplined thinking. They are full of opinion and youthful hubris but very short on facts. I do not want to share a foxhole with them or depend on them. I would risk it with Russell. -- Dan Kennedy"

Notă biografică

Russell Brunson started his first online company while he was wrestling in college. Within a year of graduation he had sold over a million dollars of his own products and services from his basement. For over 10 years now he s been traveling around the world helping companies to create sales funnels that help them to double their traffic, conversions, and sales online."


Descriere

If you are currently struggling with getting traffic to your website, or converting that traffic when it shows up, you may think you ve got a traffic or conversion problem. In Russell Brunson's experience, after working with thousands of businesses, he has found that s rarely the case. Low traffic and weak conversion numbers are just symptoms of a much greater problem, a problem that s a little harder to see (that s the bad news), but a lot easier to fix (that s the good news). DotComSecrets will give you the marketing funnels and the sales scripts you need to be able to turn on a flood of new leads into your business."


Cuprins

Section One: Ladders and Funnels

Secret #1: The Secret Formula

Secret #2: The Value Ladder

Secret #3: From a Ladder to a Funnel

Secret #4: How to Find Your Dream Customers

Secret #5: The Three Types of Traffic

Section Two: Your Communication Funnel

Secret #6: The Attractive Character

Secret #7: The Soap Opera Sequence

Secret #8: Daily Seinfeld Sequence

Section Three: Funnelology

Secret #9: Reverse Engineering a Successful Funnel

Secret #10: Seven Phases of a Funnel

Secret #11: The Twenty-Three Building Blocks of a Funnel

Secret #12: Frontend vs. Backend Funnels

Secret #13: The Best Bait

Section Four: Funnels and Scripts

Frontend Funnels

Funnel #1: Two-Step, Free-Plus-Shipping

Funnel #2: Self-Liquidating Offer

Funnel #3: Continuity

Funnels for the Middle of the Value Ladder

Funnel #4: The Perfect Webinar

Funnel #5: Invisible Funnel Webinar

Funnel #6: Product Launch

Backend Funnel

Funnel #7: High-Ticket, Three-Step Application

Section Five: ClickFunnels

Conclusion: Ignite