Key Person of Influence Autor Daniel Priestley 19 sep 2014 Paperback Preț: 59.72 lei 3-5 săpt. | 7-13 zile
Digital Business and E-Commerce Management Autor Dave Chaffey et al. 21 iun 2019 Paperback Preț: 452.25 lei 519.82 lei 3-5 săpt. | 7-13 zile -13%
Creative Blindness (And How To Cure It) Autor Dave Trott 4 feb 2019 Paperback Preț: 39.19 lei 78.36 lei 2 zile -50%
The New Rules of Sales and Service: How to Use Agile Selling, Real–Time Customer Engagement, Big Data, Content, and Storytelling to Grow Your Business Cărți GPeC SUMMIT 2018 Autor David Meerman Scott 5 aug 2016 Paperback Preț: 47.04 lei 94.07 lei 2 zile -50%
Customer Success – How Innovative Companies Are Reducing Churn and Growing Recurring Revenue Autor N Mehta 19 apr 2016 Hardback Preț: 73.14 lei 146.29 lei 2 zile -50%
Contagios: Cum se răspăndesc ideile Autor Jonah Berger et al. 2015 Paperback Preț: 27.50 lei 55.00 lei 2 zile -50%
Brand Relevance – Making Competitors Irrelevant Autor DA Aaker 15 feb 2011 Hardback Preț: 92.74 lei 185.47 lei 2 zile -50%
Authenticity: What Consumers Really Want Autor James H. Gilmore et al. 18 oct 2007 Hardback Preț: 71.92 lei 143.85 lei 2 zile -50%
Driving Customer Equity: How Customer Lifetime Value Is Reshaping Corporate Strategy Autor Roland T Rust et al. 4 dec 2000 Hardback Preț: 155.65 lei 311.30 lei 2 zile -50%
Sales Promotion Autor Robert C. Blattberg 3 mai 1995 Paperback Preț: 139.12 lei 463.76 lei 2 zile -70%
How to Listen with Intention Autor Patrick King 10 iul 2020 Paperback Preț: 49.48 lei 98.94 lei 2 zile -50%
Surrounded by Idiots St. Martin's Essentials Autor Thomas Erikson 30 iul 2019 Paperback Preț: 66.97 lei 78.79 lei 3-5 săpt. | 7-13 zile -15%
Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life Autor Rory Sutherland 26 ian 2021 Paperback Preț: 126.24 lei 3-5 săpt. | 7-13 zile
The Sales Bible, New Edition – The Ultimate Sales Resource 2e Autor J Gitomer 20 ian 2015 Paperback Preț: 108.78 lei 3-5 săpt. | 7-13 zile
Superforecasting Autor Philip Tetlock et al. 7 apr 2016 Paperback Preț: 65.29 lei 3-5 săpt. | 7-13 zile
The Edward Bernays Reader: From Propaganda to the Engineering of Consent Autor Edward Bernays 3 feb 2022 Paperback Preț: 105.66 lei 3-5 săpt. | 7-13 zile
Objections – The Ultimate Guide for Mastering The Art and Science of Getting Past No Autor J Blount 24 iul 2018 Hardback Preț: 129.21 lei 3-5 săpt. | 7-13 zile
To Sell Is Human: The Surprising Truth about Moving Others Autor Daniel Pink 3 dec 2013 Paperback Preț: 75.17 lei 3-5 săpt. | 7-13 zile
Event Design Handbook: Systematically Design Innovative Events Using the #EventCanvas Autor Roel Frissen et al. 11 oct 2016 Paperback Preț: 185.23 lei 18-23 zile | 7-13 zile
We Are All Weird: The Rise of Tribes and the End of Normal Autor Seth Godin 24 sep 2015 Paperback Preț: 57.75 lei 3-5 săpt. | 7-13 zile
The Globalization of Advertising Autor James R Faulconbridge et al. 7 apr 2015 Paperback Preț: 337.03 lei 3-5 săpt. | 7-13 zile
HBR's 10 Must Reads on Communication (with featured article The Necessary Art of Persuasion, by Jay A. Conger) HBR's 10 Must Reads Autor Harvard Business Review et al. 2 apr 2013 Paperback Preț: 114.44 lei 3-5 săpt. | 7-13 zile
People Love You: The Real Secret to Delivering Legendary Customer Experiences Jeb Blount Autor Jeb Blount 25 ian 2013 Hardback Preț: 111.53 lei 3-5 săpt. | 7-13 zile
The Luxury Strategy – Break the Rules of Marketing to Build Luxury Brands Autor Jean–noël Kapferer et al. 3 sep 2012 Hardback Preț: 318.18 lei 18-23 zile | 7-13 zile
Confessions Of An Advertising Man Autor David Ogilvy sep 2011 Paperback Preț: 88.79 lei 3-5 săpt. | 7-13 zile
Pitch Anything: An Innovative Method for Presenting, Persuading, and Winning the Deal Bestsellers cărți vânzări engleză Autor Oren Klaff 16 mar 2011 Hardback Preț: 107.46 lei 3-5 săpt. | 7-13 zile
Let's Get Real Or Let's Not Play: Transforming the Buyer/Seller Relationship Autor Mahan Khalsa 4 dec 2008 Hardback Preț: 164.35 lei 3-5 săpt. | 7-13 zile
Adweek Copywriting Handbook – The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America′s Top Copywriters Autor J Sugarman 2 ian 2007 Paperback Preț: 126.78 lei 3-5 săpt. | 7-13 zile
Think Faster, Talk Smarter Autor Matt Abrahams 26 sep 2023 Hardback Preț: 188.32 lei 3-5 săpt. | 7-13 zile
Services Marketing: People, Technology, Strategy Autor Jochen Wirtz et al. iul 2023 Paperback Preț: 348.52 lei 414.90 lei 3-5 săpt. | 7-13 zile -16%
Good Arguments: How Debate Teaches Us to Listen and be Heard Autor Bo Seo 8 iun 2023 Paperback Preț: 65.21 lei 3-5 săpt. | 7-13 zile
Epic Content Marketing, Second Edition: Break through the Clutter with a Different Story, Get the Most Out of Your Content, and Build a Community in Web3 Autor Joe Pulizzi et al. 17 mar 2023 Hardback Preț: 131.59 lei 3-5 săpt. | 7-13 zile
Emotion by Design: Creative Leadership Lessons from a Life at Nike Autor Greg Hoffman 23 feb 2023 Paperback Preț: 64.91 lei 3-5 săpt. | 7-13 zile
Account–Based Growth – Unlocking Sustainable Value Through Extraordinary Customer Focus Autor Bev Burgess et al. 3 noi 2022 Hardback Preț: 616.08 lei 677.01 lei 3-5 săpt. | 7-13 zile -9%
Make Your Brand Matter: Experience–Driven Solutions to Capture Customers and Keep Them Loyal Autor Steven G. Soechtig 11 aug 2022 Hardback Preț: 129.54 lei 3-5 săpt. | 7-13 zile
Human–Driven Experience – The Battle for Trust in the Digital Age Autor R Harles 14 iul 2022 Hardback Preț: 187.76 lei 3-5 săpt. | 7-13 zile
Product Management in Practice: A Practical, Tactical Guide for Your First Day and Every Day After Autor Matt Lemay 27 mai 2022 Paperback Preț: 236.12 lei 3-5 săpt. | 7-13 zile
All-American Ads of the 80s Autor Steven Heller 20 mai 2022 Hardback Preț: 207.49 lei 3-5 săpt. | 7-13 zile
Communicating in Extreme Crises Autor Elisa R. Tachkova et al. 17 mar 2022 Hardback Preț: 836.30 lei 919.01 lei 3-5 săpt. | 7-13 zile -9%
Marketing in Latin America and the Caribbean Autor Joseann Knight 18 mar 2022 Paperback Preț: 324.21 lei 3-5 săpt. | 7-13 zile
Digital Marketing Autor Dave Chaffey et al. 9 mar 2022 Paperback Preț: 423.90 lei 487.23 lei 3-5 săpt. | 7-13 zile -13%
Kotler, P: ONLIFE FASHION 8 mar 2022 Paperback Preț: 154.88 lei 193.59 lei 18-23 zile | 7-13 zile -20%
How to Save the FMCG Industry: A Practical Guide for Building Collaboration between Suppliers and Retailers Autor Chris Leach 24 mar 2022 Hardback Preț: 302.19 lei 3-5 săpt. | 7-13 zile
Ecommerce Reimagined: Retail and Ecommerce in China Autor Sharon Gai 29 mar 2022 Hardback Preț: 263.83 lei 3-5 săpt. | 7-13 zile
Creative Demons and How to Slay Them Autor Richard Holman et al. 24 feb 2022 Hardback Preț: 102.34 lei 3-5 săpt. | 7-13 zile
The Catalyst: How to Change Anyone's Mind Autor Jonah Berger 10 mar 2020 Paperback Preț: 102.88 lei 3-5 săpt. | 7-13 zile
Experiential Marketing: Integrated Theory & Strategic Application Autor Rose Leahy et al. feb 2022 Paperback Preț: 337.93 lei 3-5 săpt. | 7-13 zile
The Digital Marketing Planner: Your Step-by-Step Guide Autor Annmarie Hanlon feb 2022 Paperback Preț: 106.62 lei 3-5 săpt. | 7-13 zile
Digital Marketing: Strategic Planning & Integration Autor Annmarie Hanlon 4 feb 2022 Paperback Preț: 358.35 lei 3-5 săpt. | 7-13 zile
Social Media Marketing: A Strategic Approach Autor Debra Zahay et al. 2022 Paperback Preț: 421.67 lei 3-5 săpt. | 7-13 zile
Making Numbers Count Autor Chip Heath et al. 11 ian 2022 Paperback Preț: 89.37 lei 18-23 zile | 7-13 zile
Strategic Advertising Mechanisms: From Copy Strategy to Iconic Brands Autor Jorge David Fernández Gómez et al. 10 ian 2022 Paperback Preț: 196.94 lei 3-5 săpt. | 7-13 zile
Degree in a Book: Marketing: Everything You Need to Know to Master the Subject - in One Book! Autor Joel Jessup et al. 20 ian 2022 Paperback Preț: 79.61 lei 113.73 lei 3-5 săpt. | 7-13 zile -30%
A Practical Guide to Managing Tourist Experiences Autor Isabelle Frochot 31 dec 2021 Paperback Preț: 253.50 lei 3-5 săpt. | 7-13 zile
Consumer Behaviour: Applications in Marketing Autor Robert East et al. dec 2021 Paperback Preț: 405.89 lei 3-5 săpt. | 7-13 zile
How to Create an Idea If You Are Not Ogilvy – The Secret Weapons of Advertising Autor Alexey Ivanov 8 dec 2021 Paperback Preț: 133.80 lei 3-5 săpt. | 7-13 zile
Storytelling and Market Research Autor C Frederic John 11 noi 2021 Paperback Preț: 226.54 lei 3-5 săpt. | 7-13 zile
The Practice of Market Research Autor Yvonne McGivern 17 noi 2021 Paperback Preț: 371.48 lei 426.99 lei 3-5 săpt. | 7-13 zile -13%
Global Marketing and Advertising: Understanding Cultural Paradoxes Autor Marieke de Mooij 2 noi 2021 Paperback Preț: 373.98 lei 456.07 lei 3-5 săpt. | 7-13 zile -18%
The Road to Luxury – The New Frontiers in Luxury Brand Management Autor A Som 21 oct 2021 Hardback Preț: 247.23 lei 3-5 săpt. | 7-13 zile
Pick Up The Phone and Sell – How Proactive Calls to Customers and Prospects Can Double Your Sales Autor A Goldfayn 4 oct 2021 Hardback Preț: 124.32 lei 3-5 săpt. | 7-13 zile
Selling & Sales Management: Developing Skills for Success Autor Lisa Spiller 27 oct 2021 Paperback Preț: 350.20 lei 427.07 lei 3-5 săpt. | 7-13 zile -18%
Surrounded by Setbacks St. Martin's Essentials Autor Thomas Erikson 5 oct 2021 Paperback Preț: 76.74 lei 3-5 săpt. | 7-13 zile
Consumer Behaviour and the Arts Autor Alain dâEUR(TM)Astous et al. 30 sep 2021 Paperback Preț: 322.60 lei 3-5 săpt. | 7-13 zile
Global Marketing Autor Kate Gillespie et al. 30 sep 2021 Paperback Preț: 1102.57 lei 1211.62 lei 3-5 săpt. | 7-13 zile -9%
Digital Customer Service – Transforming Customer Experience for An On–Screen World Autor R DeLisi 3 sep 2021 Hardback Preț: 151.68 lei 3-5 săpt. | 7-13 zile
Inspiring Green Consumer Choices – Leverage Neuroscience to Reshape Marketplace Behavior Autor Michael E. Smith 3 sep 2021 Paperback Preț: 239.49 lei 3-5 săpt. | 7-13 zile
The Gold Standard: Giving Your Customers What They Didn't Know They Wanted Autor Colin Cowie 7 sep 2021 Hardback Preț: 94.36 lei 117.96 lei 3-5 săpt. | 7-13 zile -20%
Mastering Virtual Selling Autor Mark Magnacca 2 sep 2021 Paperback Preț: 94.20 lei 3-5 săpt. | 7-13 zile
The Essentials of Contemporary Marketing Autor Mo Willan 5 aug 2021 Hardback Preț: 233.21 lei 3-5 săpt. | 7-13 zile
Design Innovation and Integration Autor Cara Wrigley et al. 3 aug 2021 Paperback Preț: 321.46 lei 18-23 zile | 7-13 zile
Design Things that Make Sense Autor Deborah Nas 17 aug 2021 Paperback Preț: 105.00 lei 18-23 zile | 7-13 zile
Principles of Strategic Communication Autor Bobbi Kay Lewis et al. 9 iul 2021 Paperback Preț: 380.82 lei 413.94 lei 3-5 săpt. | 7-13 zile -8%
Boring2Brave: The 'bravery-as-a-strategy' mindset that's transforming B2B marketing Autor Mark Choueke 20 iul 2021 Paperback Preț: 69.02 lei 3-5 săpt. | 7-13 zile
Digital Body Language Autor Erica Dhawan 12 sep 2023 Paperback Preț: 113.60 lei 3-5 săpt. | 7-13 zile
Marketing 5.0 – Technology for Humanity Autor Philip Kotler et al. apr 2021 Hardback Preț: 151.34 lei 3-5 săpt. | 7-13 zile
Marketing: A Very Short Introduction Very Short Introductions Autor Kenneth Le Meunier-FitzHugh 25 feb 2021 Paperback Preț: 52.69 lei 3-5 săpt. | 7-13 zile
Strategic Advertising Management Autor Larry Percy et al. 16 feb 2021 Paperback Preț: 354.82 lei 385.67 lei 3-5 săpt. | 7-13 zile -8%